Why You Should Make Facebook Video Part of Your Game Plan

Things You Need To Know This Week – April 17, 2015

April 18, 2015
The biggest news of the week (at least in the tech space) is that preorders began for the Apple Watch. I had really convinced myself that I was going to sit this one out and wait for the next gen ... Read More
Shelly Kramer

Social Trends: Women and Leadership [Study]

April 16, 2015
Thanks to my profession, I get to meet and know many amazingly smart women who are equally, if not more, proficient than their male counterparts in terms of knowledge, professionalism, or leadership ... Read More
Shelly Kramer

Binge Baby, Binge: Entertainment Consumption in the Selfie Era [Survey]

April 15, 2015
The digital world moves fast and it’s only getting faster. Constant improvements in technology have changed the way we consume information. It’s also fundamentally changed how we watch and ... Read More
Lindsay Bell

Chief Data Officer: Insights Meet Intuition

April 14, 2015
Recently, I wrote about the emergence of Chief Data Officers (CDOs) as a new breed of C-Suite executives. Last year, Gartner identified that “there are more than 100 CDOs serving in large ... Read More
Dan Newman

How to Write Blog Headlines People Will Actually Click On [Report]

April 13, 2015
Much has been written about how your blog content has become a key element in connecting to and interacting with your prospects and customers. However good your content may be, one vital fact remains ... Read More
Shelly Kramer

Things You Need To Know This Week – April 10, 2015

April 10, 2015
With the Apple Watch pre-orders getting underway, it’s been another busy week in the world of marketing and tech. And speaking of Apple Watch, who’s preordering? I am really on the fence. As much ... Read More
Shelly Kramer

Mobile Marketing Automation: Table Stakes for Today’s Marketer

April 9, 2015
With the proliferation of mobile devices and the development of effective and accessible automation technologies, is this the year mobile marketing automation (MMA) becomes table stakes for a ... Read More
Shelly Kramer

Should Internet of Things mean anything to your business?

April 8, 2015
With the rapid growth of wearables, and with more devices entering the online space every day, the “Internet of Things” (IoT) is a hot topic consuming business and tech conventions like wildfire. ... Read More
Dan Newman

Stop Trying to “Go Viral” – Viral Content Hinges on Community (Podcast)

April 7, 2015
If you’re anything like me, your head blows off every time you hear the words “We must create viral content!” Sorry to break it to you, folks, but you can’t “create” viral anything. ... Read More
Lindsay Bell

Facebook Messenger Platform: What You Need To Know

April 6, 2015
It’s no secret, after the past few years of non-stop Facebook changes, that Mark Zuckerberg no longer wants his social network to just be the place where people share baby photos and BuzzFeed ... Read More
Shelly Kramer

Things You Need To Know This Week – April 3, 2015

April 3, 2015
What a busy week it’s been around here. Daniel Newman and I announced the merger of our two companies, creating one new entity called V3 Broadsuite (V3B for short), and our collaboration in our ... Read More
Shelly Kramer

Podcasting Digs in its Heels as Many Marketers Look the Other Way

April 2, 2015
Podcasting has had its ups and downs, and rumors of its death, or comeback, or both, have circulated plenty of times. But new numbers from Edison’s Share of Ear survey prove podcasting needs to ... Read More
Shelly Kramer

Alibaba: The Newest Entry to the Cloud Space

March 31, 2015
With more and more companies leveraging the power of the cloud, many service providers are looking to capture a greater share of this evolving market by tapping into cloud technology. Last week, ... Read More
Shelly Kramer

The Brave New World of Modern Medicine: Healthcare Meets the Digital Age

March 30, 2015
Inspired by our client’s upcoming digital health conference, MobCon Digital Health, we’ve decided to devote this post, and our next SMACTalk episode, to what’s happening now in digital health ... Read More
Shelly Kramer

The Future of Cloud: Everything as a Service

Contrary to hype around cloud being the future of the enterprise, cloud computing is here and happening right now. The question businesses must focus on is not when but how to most effectively ... Read More
Shelly Kramer

The High Costs of Dirty Data

March 25, 2015
Every day, businesses collect a mountain of data about their existing and potential customers — vital information that is rightly seen as the lifeblood of sales and profits. While resources have ... Read More
Shelly Kramer

The Perils of Shadow IT: Your Most Senior Executives Are Doing It [Ask Hillary]

March 16, 2015
They say any press is good press, and the ruling is still out as to whether or not Hillary Clinton knowingly broke any laws when she used a private, home based email account for official State ... Read More
Shelly Kramer

The Dark Side of Social Sharing Comes Out of the Shadows [Report]

February 5, 2015
If you track the social activity created by your content, then you might be missing the source of the majority of online shares according to a recent report. So called “dark sharing,” invisible ... Read More
Shelly Kramer

Growth in Audio: Share of Ear Grows, Here’s Why

February 2, 2015
Despite how often we overlook it in favor of “new and shiny” media, video never did kill the radio star. Americans spend more than four hours a day listening to audio, according to research from ... Read More
Shelly Kramer

Things You Need To Know This Week – January 30, 2015

February 1, 2015
With January coming to a close and the Northeast getting buckets of snow while I still pine for it but get nothing, there’s a lot going on on the Internets right now. From the NFL partnering with ... Read More
Shelly Kramer
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